Sunday, August 30, 2009

╠ My Greatest Success to Date ╣

What I believe to be my greatest achievement in retrospect is progression of Melbourne Anime Festival's mascot 'Peppa-chan' throughout the year. Peppa-chan has been around since 2004 and to be honest the character development has been slim. However I believe it's really grown a lot this year. Peppa-chan has grown, she now has facebook, twitter and various other accounts on sites linked within the community. She finally has a presence and has been able to connect for once.

The best part of it though was that I was able to run an event titles 'Operation Peppa-chan' that encouraged attendees to dress up as our mascot. This event was a huge success and most who attended seemed to really enjoy it. On top of this whilst the event was running we were also collecting money for charity.

So basically an event that is purely Manifest and that only Manifest can do and therefore is representative of everything Manifest, albeit a late start due to other events, ran really well. The brand was reinforced, the mascot was reinforced. The lovely medal you see above was actually donated by Emil Braun making it a low cost event. Charity wise we managed to raise over $600. So basically it was a brand building, low cost, high enjoyment and CSR positive endeavour. Frankly I'm just glad to see it all pay off.

Also I'd really like to thank those who helped along the way, Candice for dressing as Peppa, the entrants, and just anyone who helped along the way.

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